The Century Club San Diego: It's Not Just About the Golf

August 28, 2026 - Pamela Holden took the time out of her busy schedule to educate us about the Century Club San Diego.  Sure, most people know the Century Club for the Farmers Insurance Open — that big PGA Tour event out at Torrey Pines every year with the pros, the crowds, the TV cameras. But honestly, the golf is kind of the side show. The real story is what the club does with all that money once the tournament wraps up. Since 1961, these folks have been quietly funneling proceeds right back into San Diego — funding youth programs, backing places like Monarch School for kids experiencing homelessness, and supporting junior golf education around the county. It's a group of local business and community leaders who volunteer their time and connections, not just write checks. Back in 2011 they gave over $1.3 million to more than 200 different charities. So next time you hear "Century Club," think less "golf tournament" and more "this city's quiet philanthropy machine that happens to use golf to get it done."  Thank you, Pamela, for sharing your time with us today and giving us such a great look into the Century Club and everything it's done for San Diego.